Trump Media pledges 73% of its bitcoin to options program ahead of $1 bn note deadline
Trump Media & Technology Group has committed roughly 11,385 BTC to a yield‑generating options program, while another 4,261 BTC secures its $1 bn convertible notes.
Key takeaways
- Trump Media has locked up about 73% of its bitcoin holdings in a rehypothecable options strategy.
- The company must meet a Nov. 30 deadline for holders of its $1 bn zero‑coupon convertible notes to demand cash repayment.
- Risk factors include potential counter‑party insolvency and limited ability to sell or use the pledged bitcoin.
Trump Media & Technology Group (DJT) disclosed in its Q3 2026 Form 10‑Q that it has pledged roughly 11,385 BTC – valued at $951.4 million at September‑end – to a bitcoin yield‑management options program, while an additional 4,261 BTC serves as collateral for its $1 billion convertible notes. The filings come three weeks before note‑holders can demand cash repayment, putting the company’s treasury strategy under heightened scrutiny.
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Structure of the bitcoin options program
According to Bitcoin Magazine, the program allows a counter‑party to rehypothecate the pledged coins while Trump Media sells covered calls and puts settled in bitcoin. At quarter‑end the firm had written calls on 4,838.40 BTC with strike prices between $68,000 and $92,000, and puts on 1,500 BTC with strikes from $75,000 to $80,000, all expiring in October. Premiums received are immediately reinvested by the digital‑asset manager, aiming to generate yield and increase the principal bitcoin balance.
Convertible note deadline and repayment risk
The $1 bn senior secured convertible notes, due May 2028, carry a 0% coupon and can be called for cash repayment on November 30, 2026. General Counsel Scott Glabe confirmed that notices have been sent to note‑holders, who have until the end of the month to respond. Interim CEO Kevin McGurn said the company intends to meet the obligation with a mix of cash and credit rather than issuing new equity, but the 10‑Q warns there is no assurance a suitable credit facility can be secured.
Financial backdrop and market reaction
Trump Media reported a $409.7 million net income for Q3, driven largely by a $378.1 million unrealized gain as bitcoin rose to about $84,000 on September 30. However, with bitcoin trading near $74,200 at the time of reporting, the company’s total bitcoin holdings are worth roughly $1.16 billion, about $145 million less than at quarter‑end. The filing also notes that the firm’s broader treasury, valued at $2.3 billion, includes $182 million in cash, $211 million in short‑term investments, and $1.7 billion in bitcoin‑related assets.
What to watch next
Investors will be monitoring the outcome of the November 30 note‑call, any refinancing efforts, and the performance of the options program as bitcoin prices fluctuate. Additional attention is likely on the upcoming December 14 shareholder vote on the proposed merger with TAE Technologies and potential regulatory actions targeting Trump‑family crypto ventures.


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